Direct answer
What exactly does Article 50 of the AI Act regulate?
You describe: You want the overview of the transparency obligations: which disclosure, marking or label applies to which AI scenario. Likely role: provider and deployer alike.
This applies now
- Article 50: transparencyApplicable
- Article 4: AI literacyApplicable
Article 50 applies since 2 August 2026 and distinguishes five scenarios: disclosure for direct AI interaction, machine-readable marking by providers, informing people about emotion recognition or biometric categorisation, labelling deepfakes and labelling AI text of public interest. Only the machine-readable marking has a transition until 2 December 2026 for systems on the market before 2 August 2026.
Your first actions
- Implement the applicable disclosure, marking or label. First determine which paragraph of Article 50 applies, then implement the specific transparency measure.
- Take role- and context-specific AI literacy measures. Determine for each role, system and context which combination of instruction, guidance, practice or training is appropriate.
Record this
- Transparency implementation record
- AI literacy measures record
General interpretation, not legal advice. Checked against Regulation (EU) 2024/1689 and the Digital Omnibus (EU) 2026/1744; the official source remains authoritative.
Full map for your situationFollow-up questions
Execution
Make Article 50 arranged and demonstrable
Disclosure, labelling and marking apply now. Embed AI maps your role and the matching transparency measure per AI use case, with the evidence file to match.
See the Embed AI approach